The importance of self-confidence
If you want sellers or buyers to believe what you say when negotiating a business deal, it’s critical that you appear self-confident. In this short video by Jonathan Jay, founder of The Dealmaker’s Academy, you’ll discover:
- Why self-confidence is so critical to your success as a dealmaker
- How you can project self-confidence
- How to get the upper hand in any negotiation
Prefer to read this? Here’s the transcript:
Hi, this is Jonathan Jay from the Dealmaker’s Academy.
Let me give you a massive tip today which will really help your whole deal making, whether you’re buying businesses, whether you’re selling businesses.
And that is the way you perceive yourself, it’s your self-confidence, it’s the way you present yourself, right down from the way you have a conversation with someone on the phone or face-to-face, the way you dress, the way you shake their hand, the way you look them in the eye.
And when you have self-confidence, that places you in a very, very strong position when negotiating simply because when you say something with confidence, people tend to believe you.
What you mustn’t be is nervous, is hesitant, and all of these things come with practice.
So the good news is that when you practice deal making in an environment where you can make mistakes, it doesn’t matter when you make those mistakes.
What you want to be able to do is to go out and speak to buyers and sellers in such a way where you have that superb sort of confidence that means that you always have the upper hand when negotiating.
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I’ll see you next time.